About
Recognized for bridging design excellence with business strategy to drive transformative growth, cultural relevance, and sustained category leadership.
SUPER POWERS
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15+ years leading design, storytelling, and innovation for global brands across consumer categories with deep international experience across the U.S.,EU,LATAM,APAC, and the UAE.
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Expert in translating business strategy into breakthrough brand experiences.
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Builds and scales high-performing, cross-disciplinary creative teams with an agile, collaborative leadership style.
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Leads end-to-end creative across digital, social, eComm, retail, packaging, and content, delivering cohesive brand experiences across every touchpoint.
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Leads strategic partnerships with marketing, product, digital, video, and merchant teams to deliver meaningful business outcomes.
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Deep understanding of emerging consumer behavior, lifestyle shifts, and market trends.
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Architecting agile creative systems that deliver brand excellence at speed and scale.
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Proven track record of rebranding and repositioning brands that accelerate revenue, fuel consumer demand, and drive market share leading to acquisition.
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Innovating and transforming brands through bold creative, purposeful storytelling, and design that drives lasting impact.
Awards & Recognition
Tammy was selected to attend the prestigious AIGA/Harvard Business School Design Leaders executive education program. She is the recipient of numerous design awards and was awarded ‘Designer to Watch’ by Graphic Design USA.
“DESIGNER TO WATCH”
Recognized as a rising star in the design industry for innovative creative work and brand transformation.
FEATURED EXITS
Strategic brand positioning, design, and development contributed to the successful acquisition of these companies by Fortune 500 and Global 500 leaders.
SMART WATER
HONEST TEA
ORGAIN
CELSIUS
KIND SNACKS
FEATURED AWARDS
OMEGA XL SPORT
SUPER COFFEE
GREEN JOY
LONG ISLAND ICE TEA
MERCY
ORGAIN
SMARTWATER
SUPER COFFER
SMARTWATER
BEST IN DIGITAL
BEST IN DESIGN
BEST IN DESIGN
BEST IN PACKAGING
BEST IN PACKAGING
BEST IN PACKAGING
BEST IN PACKAGING
BEST IN BRANDING
BEST IN STRATEGIC REPOSITIONING & DESIGN
FEATURED SPEAKER
HBA (Health & Beauty) Spring Conference
Presentation: “Que Pasa USA: Designing & Marketing to the Acculturated Latin American Consumer”
FEATURED ARTICLES
LATINA MAGAZINE
SHELF IMAPACT
BEV NET
AD AGE